Hi
Hi
FLORENCIA
DE PAMPHILIS
PRODUCT
My expertise
As a Product and Graphic Designer, I create intuitive, high-performance experiences for complex, data-driven environments, helping users navigate markets with clarity and confidence.
product design
0→1 product design for fintech and Web3 platforms
Complex UX systems, trading flows, and data-heavy dashboards
Design systems built for scale and seamless engineering handoff
Collaborative design process embedded with engineering and product from day one
branding
Brand identity and visual language from scratch
Logo design, color systems, and typography
Marketing assets, social campaigns, and pitch collateral
Brand storytelling and messaging that builds trust in high-stakes markets
Illustration
Custom icons and visual systems for digital products
Infographics that turn complex data into clear visuals
Conceptual illustrations for Web3 and tech brands
Decorative and functional art for web, app, and marketing
product design
0→1 product design for fintech and Web3 platforms
Complex UX systems, trading flows, and data-heavy dashboards
Design systems built for scale and seamless engineering handoff
Collaborative design process embedded with engineering and product from day one
branding
Brand identity and visual language from scratch
Logo design, color systems, and typography
Marketing assets, social campaigns, and pitch collateral
Brand storytelling and messaging that builds trust in high-stakes markets
Illustration
Custom icons and visual systems for digital products
Infographics that turn complex data into clear visuals
Conceptual illustrations for Web3 and tech brands
Decorative and functional art for web, app, and marketing
About me
Senior Product Designer with 12+ years of experience in Design and the last 4 focused on 0→1 Fintech and Web3. I translate complex financial mechanics into high-trust experiences, working directly with engineering from day one.
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0
Years of Experience
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0
Years of Experience
0
0
Completed Projects
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0
Completed Projects
0+
0+
Clients on Worldwide
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0+
Clients on Worldwide
my ai design workflow
Beyond traditional handoffs. I leverage an AI-native toolkit to transform abstract concepts into validated, functional environments, drastically reducing the friction between vision and execution.
Featured Projects
Selected work spanning product design, brand systems, and developer tools, all built in fast-moving startup environments where every decision had stakes.
Coworkers recommendations
Here’s what my coworkers have shared about their experiences working with me. Their trust and satisfaction motivate me to continue delivering designs that make an impact.
Flor is easy to work with from a frontend perspective — she communicates her design rationale clearly, stays organized, and handles technical feedback very well. She's always open to engineering suggestions and constantly looking to improve her craft. I highly recommend her."
Andreja Kojadinovic
Frontend Engineer
Flor combines sharp user insight with a bias for shipping clean, high-impact experiences on tight timelines. She collaborated smoothly with engineers and PMs, consistently turning problem statements into thoughtful, testable designs. Highly recommend her for any fast-moving org."
Vansh Batra
Product Manager
Every design Flor delivered was consistently beautiful and thoughtful, with attention to detail that elevated every project. She combines creative vision with impressive speed and reliability, and is a remarkably fast learner across domains. Exceptional talent paired with outstanding character."
Hubert Kirch
Quant Trading
Hi
Hi
Let's work together
Building high-stakes platforms requires strategic minimalism. Let's discuss your next product evolution.
Hi
Hi
FLORENCIA
DE PAMPHILIS
PRODUCT
My expertise
As a Product and Graphic Designer, I create intuitive, high-performance experiences for complex, data-driven environments, helping users navigate markets with clarity and confidence.
product design
0→1 product design for fintech and Web3 platforms
Complex UX systems, trading flows, and data-heavy dashboards
Design systems built for scale and seamless engineering handoff
Collaborative design process embedded with engineering and product from day one
branding
Brand identity and visual language from scratch
Logo design, color systems, and typography
Marketing assets, social campaigns, and pitch collateral
Brand storytelling and messaging that builds trust in high-stakes markets
Illustration
Custom icons and visual systems for digital products
Infographics that turn complex data into clear visuals
Conceptual illustrations for Web3 and tech brands
Decorative and functional art for web, app, and marketing
product design
0→1 product design for fintech and Web3 platforms
Complex UX systems, trading flows, and data-heavy dashboards
Design systems built for scale and seamless engineering handoff
Collaborative design process embedded with engineering and product from day one
branding
Brand identity and visual language from scratch
Logo design, color systems, and typography
Marketing assets, social campaigns, and pitch collateral
Brand storytelling and messaging that builds trust in high-stakes markets
Illustration
Custom icons and visual systems for digital products
Infographics that turn complex data into clear visuals
Conceptual illustrations for Web3 and tech brands
Decorative and functional art for web, app, and marketing
About me
Senior Product Designer with 12+ years of experience in Design and the last 4 focused on 0→1 Fintech and Web3. I translate complex financial mechanics into high-trust experiences, working directly with engineering from day one.
0
0
Years of Experience
0
0
Years of Experience
0
0
Completed Projects
0
0
Completed Projects
0+
0+
Clients on Worldwide
0+
0+
Clients on Worldwide
my ai design workflow
Beyond traditional handoffs. I leverage an AI-native toolkit to transform abstract concepts into validated, functional environments, drastically reducing the friction between vision and execution.
Featured Projects
Selected work spanning product design, brand systems, and developer tools, all built in fast-moving startup environments where every decision had stakes.
Coworkers recommendations
Here’s what my coworkers have shared about their experiences working with me. Their trust and satisfaction motivate me to continue delivering designs that make an impact.
Flor is easy to work with from a frontend perspective — she communicates her design rationale clearly, stays organized, and handles technical feedback very well. She's always open to engineering suggestions and constantly looking to improve her craft. I highly recommend her."
Andreja Kojadinovic
Frontend Engineer
Flor combines sharp user insight with a bias for shipping clean, high-impact experiences on tight timelines. She collaborated smoothly with engineers and PMs, consistently turning problem statements into thoughtful, testable designs. Highly recommend her for any fast-moving org."
Vansh Batra
Product Manager
Every design Flor delivered was consistently beautiful and thoughtful, with attention to detail that elevated every project. She combines creative vision with impressive speed and reliability, and is a remarkably fast learner across domains. Exceptional talent paired with outstanding character."
Hubert Kirch
Quant Trading
Hi
Hi
Let's work together
Building high-stakes platforms requires strategic minimalism. Let's discuss your next product evolution.
Hi
Hi
FLORENCIA
DE PAMPHILIS
PRODUCT
My expertise
As a Product and Graphic Designer, I create intuitive, high-performance experiences for complex, data-driven environments, helping users navigate markets with clarity and confidence.
product design
0→1 product design for fintech and Web3 platforms
Complex UX systems, trading flows, and data-heavy dashboards
Design systems built for scale and seamless engineering handoff
Collaborative design process embedded with engineering and product from day one
branding
Brand identity and visual language from scratch
Logo design, color systems, and typography
Marketing assets, social campaigns, and pitch collateral
Brand storytelling and messaging that builds trust in high-stakes markets
Illustration
Custom icons and visual systems for digital products
Infographics that turn complex data into clear visuals
Conceptual illustrations for Web3 and tech brands
Decorative and functional art for web, app, and marketing
product design
0→1 product design for fintech and Web3 platforms
Complex UX systems, trading flows, and data-heavy dashboards
Design systems built for scale and seamless engineering handoff
Collaborative design process embedded with engineering and product from day one
branding
Brand identity and visual language from scratch
Logo design, color systems, and typography
Marketing assets, social campaigns, and pitch collateral
Brand storytelling and messaging that builds trust in high-stakes markets
Illustration
Custom icons and visual systems for digital products
Infographics that turn complex data into clear visuals
Conceptual illustrations for Web3 and tech brands
Decorative and functional art for web, app, and marketing
About me
Senior Product Designer with 12+ years of experience in Design and the last 4 focused on 0→1 Fintech and Web3. I translate complex financial mechanics into high-trust experiences, working directly with engineering from day one.
0
0
Years of Experience
0
0
Years of Experience
0
0
Completed Projects
0
0
Completed Projects
0+
0+
Clients on Worldwide
0+
0+
Clients on Worldwide
my ai design workflow
Beyond traditional handoffs. I leverage an AI-native toolkit to transform abstract concepts into validated, functional environments, drastically reducing the friction between vision and execution.
Featured Projects
Selected work spanning product design, brand systems, and developer tools, all built in fast-moving startup environments where every decision had stakes.
Coworkers recommendations
Here’s what my coworkers have shared about their experiences working with me. Their trust and satisfaction motivate me to continue delivering designs that make an impact.
Flor is easy to work with from a frontend perspective — she communicates her design rationale clearly, stays organized, and handles technical feedback very well. She's always open to engineering suggestions and constantly looking to improve her craft. I highly recommend her."
Andreja Kojadinovic
Frontend Engineer
Flor combines sharp user insight with a bias for shipping clean, high-impact experiences on tight timelines. She collaborated smoothly with engineers and PMs, consistently turning problem statements into thoughtful, testable designs. Highly recommend her for any fast-moving org."
Vansh Batra
Product Manager
Every design Flor delivered was consistently beautiful and thoughtful, with attention to detail that elevated every project. She combines creative vision with impressive speed and reliability, and is a remarkably fast learner across domains. Exceptional talent paired with outstanding character."
Hubert Kirch
Quant Trading
Hi
Hi
Let's work together
Building high-stakes platforms requires strategic minimalism. Let's discuss your next product evolution.